And thanks to the insistence of Lionsgate and the tireless efforts of webmaster Dan Karcher, fans can still do so to this day, as has been lovingly restored to its 1999 state, earning it a spot in the Guinness Book of World Records for the longest-running movie site. Users can spend hours poring through the information – which they did for nearly a full year before the movie’s theatrical debut. It didn’t hurt that the mockumentary could also serve as a primer to all of the backstory and mythological episodes that had been accrued for Blair as such, Curse of the Blair Witch meticulously recounts the Blair Witch legend, from the execution of Elly Kedward back in 1785 to the butchery at Coffin Rock a century later, to Rustin Parr’s killing spree 60 years after that, all the while laying out the mysterious circumstances surrounding the disappearance of the three Montgomery College student filmmakers in 1994.
Haxan Films, the production company behind the movie, for its part, saw this as a chance to double down on the “this really happened, and the Blair Witch really is a long-lived urban legend” premise. With the pre-release buzz of The Blair Witch Project reaching record highs (thanks in part to the expertly-crafted website, and in part to the bootleg VHS tapes that were floating around the horror convention circuit), Artisan struck a deal with the Sci-Fi Channel (now branded as Syfy) to do a promotional tie-in.
Be sure to take it with you, along with your trusty camcorder, the next time you venture into the deep, dark woods. Here is our Complete Guide to the Blair Witch Mythology. Rushed into production, lacking any involvement from the original filmmakers, and offering something of a muddled story, the movie not only killed the film side of the meta-franchise, it also put a near-immediate stop to its “expanded universe.” After a veritable explosion of releases and assorted stories, Blair became deader than a doornail.īut what is dead is not forgotten not only is Lionsgate, who acquired the property 13 years ago, resurrecting the movies, director Adam Wingard and writer Simon Barrett are ardent followers of the expanded mythology, hinting that that the vast assortment of tie-in releases may well play an important role in their Blair Witch – or in the movies beyond.
Until, of course, a little sequel called Book of Shadows: Blair Witch 2 hit theaters just before that Halloween.
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